A 3 million dollar deal
DMK News and Marketing | 12:53 pm Thursday, Nov 2 2006 |
I was just reading the sales letter for an Early To Rise/Rich Schefren program that is worth studying!
http://www.isecureonline.com/Reports/IWA/EIWAGB04/
I’m not any kind of “affiliate” for this — just on the Rich Schefren email list. It’s a link to the link I got in my email.
250 people at US $2795 per quarter, plus $995 “initiation” fee. That’s US $12,175 gross per signup in the first year — or US $3,043,750, assuming chunks of payments. Or, incentive is to pay upfront $8995 instead.
For that, you get:
* Twice yearly meetings in the USA
* Monthly Industry Updates
* Alliance members website and forum
* Two emergency “life lines” during the year — leave a voicemail and someone’ll get back to you within 48 hours to personally discuss your crisis
* Call in day at least once a month with Rich or other Agora/ETR team members
* Call in day at least once a month with industry experts
* Emails with metrics and marketing results
* Informal alliance meetings all over the world
* Alliances and Joint Ventures within group and between group members.
Interesting on the sales page that, as a marketing influence tool, they state there’s only 250 spots and the list has 32,184 subscribers. To me, I read that as “31,934 people on our list (99.22%) won’t respond to this offer”
Not a bad US $3 million pay-day for possibly only two face-to-face meetings during the year, plus the call-in obligations.
The power of information marketing — NOT swapping time for money!