Fresh Blog Content Delivers Instant Traffic
Web Marketing and Technology | 11:03 pm Tuesday, Aug 28 2007 |
Sunday, 7:44pm: on another blog of mine, I wrote about the file extension “mgmf” in an article titled “What Kind Of File Is That?” — as .mgmf files were something I hadn’t come across before (they’re a file used in the mind mapping software MindGenius).
Monday, 8:48pm: a user in the UK, searching for “mgmf file” visits my site to see this article.
Twenty five hours and four minutes after it was posted, traffic was already arriving.
As I have stats software, I was able to look on the Google UK site to see where my site was in the results.
A PDF file was number one and I was number two — so in effect, I was the number one website on UK Google within just one day.
I’ve mentioned before that I don’t use this blog to “monetise” my traffic — although this result here shows how Google treats fresh information in a blog, and how it can provide you with traffic literally a day later.
I even ranked ABOVE the site of the manufacturer of the software, other than for a single PDF document on their site.
Worth keeping in mind as part of your online traffic strategy!
Here’s the screenshot I took so you can see the top of the results:
UPDATE
Within another 8 hours, we were number one in the results on US Google for “mgmf file extension”… and had traffic that way too!
UPDATE 2
It’s happened AGAIN. On 29th August, I posted an entry about the TinyURL service — and had a visitor to the site on 1st September, typing in “tinyurl get destination” go Google in the US — I was number one in the results on US Google out of 156,000 results.
Ranked below me on the page are much more well-known sites such as 37Signals, New York Times (blog), Perl.org, Podcast Directory and Spamcop.net.